Settle Seoul · Brand

Settle.

The full stop is the promise: a step done, a city made manageable. Settle. is the name; Seoul is the first edition.

The dot.

Every main title ends in the coral dot. It marks something settled, not a sentence trailing off.

The name.

Settle. stands alone as the brand. City names sit beneath it: Settle. Seoul.

The voice.

Plain, practical and independent. Payment buys visibility, never conclusions.

Logo files.

Wordmark of the Settle. logo
WordmarkSettle. on light backgroundsSVG
Reverse wordmark of the Settle. logo
Reverse wordmarkFor navy or dark backgroundsSVG
Seoul lockup of the Settle. logo
Seoul lockupSettle. with the city nameSVG
Dot mark of the Settle. logo
Dot markIcons, avatars and faviconsSVG

Colours.

Seoul navy
#13324B
Settle coral
#E0654B
Paper cream
#FBF7F0

Using the logo for a partnership or feature? Email partner@settleseoul.com first.